Member-only story
3 Counterintuitive Reasons To Leave Money On The Table As A Creator
How do you feel about leaving money on the table?
Most creators are bootstrapped, meaning we’re not playing with house (aka, investor) money. Every dollar we have the opportunity to bring in seems sacred. So are you even allowed to leave money on the table as a creator?
It seems counterintuitive, but leaving money on the table leads to more income and impact.
I started thinking about this idea after an exchange with Justin Welsh on Twitter:
Here’s why leaving money on the table leads to more income and impact.
Learning to leave money on the table is one of the hardest mindset shifts you can make.
Trust me, I grew up on food stamps and public housing. Then, after spending 12+ years getting my doctorate to practice therapy, I got fired with zero way to get another job. So I had to bootstrap my own business (with no business background), and made $0 the first four months while I bumblefucked my way along trying to figure out how to make it work.
So the thought of saying no to money was blasphemy.
But every headache, every time I felt drained, and every moment of business I wouldn’t relive if I had the opportunity was because I refused to leave money on the…
